Bad Ads that do the branding

Sometimes you dont need to be interesting or entertaining to get the message accross. All it needs is a branding punch. Look how a poor ad, that is not interesting, not entertaining... even at time- Irritating, can earn points for Clarity. 

The message is simple and clear... "CRB nahi daaloge to mehanga padega". The jingle is cliched, and drama is bogus,

the ad still works.

Similiar is the Ad Campain of Bingo. Bingo has taken it up as a marketing strategy to create pathetic Ads, that still

catch the attention. Amidst tough competition like Lays and Kurkure, this out-of-the-box thinking from Bingo

has certainly carved a niche for the products.

This is a one time watch ad, and hence looses its significance as a TV Ad. because they are shown over and over

many times.